Start the Franklin Era In Style!

It’s a new era in Blacksburg as Virginia Tech Football welcomes its 36th head coach, James Franklin. With a proven track record as a winner and recruiter, Coach Franklin will quickly establish one of the most competitive environments in all of college football. To reign in this critical moment for Hokies’ Football, we have released an exclusive ‘welcome coach’ collection. Click the link below to order your shirt and show your support. Proceeds will go toward NIL funding for the 2026 Virginia Tech Football Team.