Triumph NIL, KGuard Virginia Gutter sign partnership agreement

Hokies football standout Jesse Hanson and softball star Madison Hanson to promote local franchise as part of NIL deal

[Blacksburg, VA, November 11, 2022] Triumph NIL today announced a partnership agreement KGuard Virginia Gutter. As a result of the partnership, Triumph will oversee NIL marketing opportunities for the franchise involving Virginia Tech men’s football player Jesse Hanson and softball player Madison Hanson. 

“I’ve been anxious to add a new elements to my commercial spots that would resonate in the Roanoke Valley,” said Ryan Boitnott, owner of KGuard Virginia Gutters. “Jesse and Madison have local ties and made great sense to grab the attention of those in our community looking for gutter replacement this Fall.”

Triumph is ideally positioned to help student-athletes navigate the new and dynamic NIL landscape, to direct corporate clients in identifying specific athletes and building compelling campaigns that drive real results, and to offer platforms for supporters and fans to champion their favorite Hokie athletes.

Said Triumph partner Doug Hicks, “Ryan came to us seeking a unique solution to stimulate brand awareness and generate revenue. Jesse and Madison are talented athletes and, being married, made for a compelling storyline in the spot.

Triumph boasts a deep and talented roster of 63 student athletes. Potential partners wishing to connect with Triumph athletes, or other student-athletes, can connect with the team at Triumph via info@triumphnil.com. 

About Triumph NIL

Triumph NIL is a unique and experienced sports marketing agency, specializing in building custom ‘Name, Image, Likeness’ (NIL) partnerships for collegiate student-athletes with members of the business community, supporters and fans.  Triumph has the ability to work in a compliant manner with student athletes, is studied in Virginia State NIL law, familiar with NCAA compliance regulations, and experienced in the development of dynamic marketing partnership opportunities. Potential partners wishing to connect with Triumph athletes, or other student-athletes, can connect with the team at Triumph via info@triumphnil.com. 

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